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About Face Therapeutic Skin Care Center

About Us

Discover rejuvenation at About Face Therapeutic Skin Care Center, your premier destination in Fort Walton Beach, FL, for all things beauty and wellness. Proudly serving surrounding counties since 1974, we specialize in therapeutic facials, acne treatment, and permanent hair removal. Our comprehensive services include Botox, fillers, pedicures, facials, skincare consultations, and a curated selection of premium beauty products and makeup. Committed to excellence, our experienced and knowledgeable team focuses on helping you achieve personalized results with care and precision. Every visit is tailored to ensure your satisfaction, promising a unique and transformative experience. Book your appointment today and indulge in the unparalleled service at About Face Therapeutic Skin Care Center!




Gift Certificates Available!!
Ideal for holiday gifts, birthdays, anniversaries as well as employees and business clients. You can print your gift certificate yourself or email it to the recipient.

Our Story

Welcome to About Face Therapeutic Skin Care Center, a haven of rejuvenation and beauty nestled in the heart of Fort Walton Beach, FL. Established in 1974 by owner Billie Smith, our journey began with a mission sparked by the need for a local therapeutic skin care center. Fueled by a desire to provide exceptional skin care services, we embarked on a journey that has evolved into the cherished establishment we are today.

Four visionary women, driven by a passion for radiant skin and wellness, sought out the experience of a therapeutic skin care center and found their inspiration in Huntsville. Captivated by the transformative power of clinical skin care, permanent makeup, waxing, and nail care, the Smiths decided to bring these offerings closer to home. With unwavering dedication, they opened the doors of About Face Therapeutic Skin Care Center, forging a path that would redefine the beauty and wellness landscape of Fort Walton Beach.

At About Face, we specialize in a range of services tailored to address your unique skin care needs. Our dedicated team of licensed specialists provides an array of treatments, from indulgent therapeutic facials to the precision of permanent hair removal and the targeted effectiveness of acne treatments. Nail care, body treatments, lash and brow tinting, and electrolysis are just a glimpse of the comprehensive offerings that await you.

In addition to our individual treatments, we understand the allure of comprehensive care. We offer thoughtfully crafted packages that cater to your desires and needs. Whether you seek the benefits of reoccurring facials, the exfoliation magic of microdermabrasion, or a curated selection of facial bundles, our packages are designed to enhance your experience and results.

Our commitment to service and value is unwavering. Each of our licensed specialists takes genuine pleasure in what we do, and this passion radiates through every interaction with our esteemed guests. With a promise of personalized attention and exceptional value, our loyal clientele is a testament to the genuine care and dedication that define us.

Gift certificates from About Face make for a thoughtful and cherished present, allowing your loved ones to indulge in the luxury of self-care and rejuvenation. As we continue to nurture our roots in Fort Walton Beach, we invite you to step into our tranquil sanctuary located at 907 Mar Walt Dr. Suite #2014. The address is more than just a location; it's an invitation to embrace beauty, wellness, and transformation.

To reach out to us, you can simply dial (850) 862-2728. Our warm and knowledgeable team is always ready to assist you in scheduling appointments, discussing treatments, and answering any questions you might have. We look forward to welcoming you into the world of About Face Therapeutic Skin Care Center, where your journey to radiance and relaxation begins.

A note for all appointments: Please arrive 10 minutes prior to your appointment. We schedule appointments according to our specialists’ availability and specialty. If you are running late, please let us know and we will do our best to accommodate you. Arriving late will likely limit the time allocated for your service; it will lessen the effectiveness and most importantly your pleasure and enjoyment. As a courtesy to all guests, our treatments are completed as scheduled. Cancellations of all spa services require a 24-hour notice. Thank you for your consideration and understanding. Gratuities are not included in the price of services and are greatly appreciated. Suggestions are always welcome.

Areas Served

Baldwin County, AL | Bay County, FL | Destin, FL | Escambia County, FL | Fort Walton Beach, FL | Holmes County, FL | Okaloosa County, FL | Sandestin, FL | Santa Rosa County, FL | Walton County, FL | Washington County, FL

Our Certifications

What We Offer

Our Specialties include:

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Testimonials

On 4/6/2025 Alan Wood Spiers had this to say:
Fiona is fabulous! ⭐️⭐️⭐️⭐️⭐️ 🤩

On 4/1/2025 Margaret Bethke had this to say:
I love this salon. Crystal does a great job with hair removal. Prices are reasonable. Everyone is so friendly, I look forward to my appointments.

On 10/24/2024 Michelle Ferreira had this to say:
I have been going to About Face for years for facials and electrolysis. The staff is so knowledgeable and friendly. Highly recommend them for services.

On 8/22/2024 Rachel Bridwell had this to say:
I highly recommend Aboutface I see Fiona she's absolutely 💯 AMAZING she made me feel so comfortable there staff is very friendly and welcoming. Thank you ladies I will definitely be back and I will be recommending to everyone!!!!!

On 8/15/2024 Kathleen Celio had this to say:
A sheer gem! Staff is outstanding, welcoming and warm, and professional. Billie’s esthetic skills sre second to none. I highly recommend services at About Face.

Contact Us

About Face Therapeutic Skin Care Center
907 Mar Walt Dr Suite 2014 Fort Walton Beach, FL 32547
Phone: (850) 862-2728
Email: skincarefwb@gmail.com

Located by the hospital

Where To Find Us

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Payment Types Accepted

Personal Checks, Discover, American Express, Debit Cards, Cash, MasterCard, Visa, PayPal, Apple Pay, Android Pay

Our Hours

Holiday Hours May Vary. Please Call For Details.

Tuesday: 9:00 AM - 5:00 PM
Wednesday: 9:00 AM - 5:00 PM
Thursday: 9:00 AM - 6:00 PM
Friday: 9:00 AM - 5:00 PM
Saturday: 9:00 AM - 3:00 PM

News

😊 Struggling with unwanted hair? Our Permanent Hair Removal services at About Face Therapeutic Skin Care Center will leave your skin smooth and carefree! Say goodbye to razors and waxing once and for all. Ready to feel the difference? Call us today and book your session! Don't forget to drop us a review at http://aboutfacetherapeuticskincenter.com/reviews after your visit. #SmoothSkin #FortWaltonBeach #PermanentHairRemoval #AboutFace

At About Face Therapeutic Skin Care Center, we’re proud to offer professional electrolysis — the only FDA-approved method for permanent hair removal. And here's what sets us apart: we’re one of the very few providers in the Fort Walton Beach area offering this highly specialized service! Whether you're looking to shape your brows, smooth your upper lip, or finally tackle those stubborn spots, we provide discreet, expert care tailored to your skin.

📍 Fort Walton Beach, FL
📞 Call today to schedule your consultation — and take the first step toward silky, confidence-boosting results.

🌸 Spring into Radiance with Obagi! 🌸

All month long, enjoy 20% OFF all Obagi products at About Face Therapeutic Skin Care Center!
From powerful anti-aging formulas to gentle daily skincare, Obagi helps you reveal your healthiest, most radiant skin yet.

✨ Available through May only
✨ While supplies last
✨ Shop in-spa and stock up on your skincare must-haves!
📍 Fort Walton Beach, FL
📞 Call or stop by today to grab yours before they’re gone!

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